Subcommittee on Oversight
and Investigations
House Committee on Financial Resourc
U. S. House of Representative
Hearing on:
"The SEC's Role in
Capital Formation"
Testimony By:
The Honorable Donald J.
Devine
Grewcock Chair and
Professor, Bellevue University
Former Director, U.S. Office
of Personnel Management
Senior Scholar, ACU Task
Force on Regulatory Reform
The Need
For Oversight of SEC Capital Formation Rulemaking
There is
nothing more important to the economic prosperity of the United States than
capital formation. It is the engine that feeds the creation of jobs, supplies
earners with additional income and accumulates savings for retirement, which
provide for the security of the overwhelming number of Americans. Yet, the
government agency most responsible for overseeing the capital markets‑the
federal Securities and Exchange Commission (SEC)‑‑does not take
seriously into account the effects of its rulemaking on capital formation when
it exercises its powers of regulation. This is a public scandal.
Congress
long has been aware of this problem. In 1996, the forerunner to this committee
initiated and passed the National Securities Market Improvement Act (NSMIA)
that specifically required:
Whenever
pursuant to this title the Commission [SEC] is engaged in rulemaking and is
required to consider or determine whether an action is necessary or appropriate
in the public interest, the Commission shall also consider, in addition to the
protection of investors, whether the action will promote efficiency,
competition, and capital formation. 1
Yet, as
this committee has found in the past, the SEC has ignored this provision. On
April 17, 2000, both former chairman Tom Bliley and current chairman Michael G.
Oxley wrote to then SEC chairman Arthur Levitt an oversight letter requesting
information inquiring whether the SEC had followed this section of the law 2
After receiving the Levitt and staff SEC response in a May 24, 2000 letter, and
reviewing it, both the past and current chairman wrote again. This time they
concluded that the current SEC practice "does not meet that [NSMIA]
standard" 3 Reading the SEC response, one is forced to agree 4
Committee
Chairman Michael Oxley and Subcommittee Chairman Sue Kelly are to be
congratulated for pursuing this critical matter now with a Congressional
oversight hearing. The easy way to make headlines is to focus exclusively upon
fraud. And, certainly, the prevention and punishment of fraud are important
functions. Yet, as will be demonstrated below, the SEC attacks fraud in its
rulemaking by "correcting" unrelated, more substantive rules and
leaving the fraud rules unchanged, a logical non‑sequitur. It has used
capital formation rulemaking as a means "to do something" to meet
Congressional and investor concerns, without any real effect on the definition
or enforcement of fraud. Its only remedy is to increase "disclosure,"
regardless of cost. As Congress recognized in 1996, this does not make sense.
In addition to the important duty of protecting investors, the SEC must also
consider efficiency, competition and capital formation if it is to regulate in
the full public interest. The most serious example of this mode of thinking
occurred in 1999 when the SEC effectively eliminated its most important capital‑generating
initiative, evaluating capital effects, efficiency and competition only in the
most superficial manner in its final decision. Apparently, passing the law and
a formal committee finding are not enough to get the attention of the SEC.
This is
no academic exercise. At the very time the committee was seeking compliance
with the law by the SEC, that agency was pursuing perhaps the most destructive
action of its long tenure‑eliminating public securities offerings from
coverage under Rule 504. The original rule may have had as much effect in
creating the nearly two decade boom starting in the early nineteen eighties as
any of its more heralded contributing factors. Yet, in 1999, the SEC eliminated
this source of capital for small public offerings and within a few months the
small capital markets stalled and, later, tanked. It is enormously important
that this Committee investigate what happened at that time when the SEC ignored
the law‑‑and the committee's waning‑‑so that this
destructive economic dislocation never is caused by the government again.
Small
Business Is The Prime American Capital Generator
The
capital markets for large private sector corporations in the United States are
the most efficient imaginable. A public firm that can be listed on the New York
Stock Exchange can raise the funds it needs, whatever the level, as long as it
can convince investors that its future will be as successful as the present or
even better. The secret is their large resources base and current success,
reflected in the fact that it qualifies for listing. The same may
1 National Securities Markets Improvement Act
(NSMIA) of 1996, Section 3(f) of the Securities Act and corresponding
provisions of the Exchange Act and the Investment Company Act.
2 House Committee on Commerce Correspondence, April 17,
2000, number 7.
3 House
Committee on Commerce Correspondence, August 2, 2000, p.2.
4 House
Committee on Commerce Correspondence file, SEC Memorandum dated May 24, 2000,
number 7, p.7.
|
Receipts (1995) Net
New Jobs (1992‑1996) $ 7.4 billion 11,827,000 $ 8.3 billion ‑645,000 |
be said of the NASDAQ national
and small capital markets. The situation is not as favorable for the millions
of small firms that are forced to rely upon the NASDAQ Over The Counter (OTC)
Bulletin Board, the private National Quotation Bureau's "pink sheet"
markets, or private funds raised from friends, relatives and neighbors.
While
small business has the most difficulty in raising capital, it is clear that
small business also is the most dynamic part of the business market. It creates
the overwhelming number of new jobs and it is the source of much of the
innovation that makes the U.S. business sector so dynamic. As shown in Table 1,
a bit more than half of all employees work for firms with fewer than 500 employees.
Equally important, these firms produce 47 percent,
Table 1.
Importance of Small Business
Firm
Size Employees
(1995)
Under
500 employees 52,653,000
Over 500
employees 47,662,000
Source: Small Business
Administration, Small Business Answer Card, 1998, pp. 1,3.
or almost half, of the business
receipts of all firms. The most interesting statistic, however, is their affect
on new job growth. As noted, firms of over 500 employees actually had a net
decrease in jobs over the period of 1992 to 1996. If all of America were large
firms, employment would look like that of Europe, stagnant. But the greater
number of small firms in the U. .S. has been the source of its greater
dynamism. Firms of under 500 employees have created all of the net new jobs during
the boom years. Indeed, most of the jobs were created by firms of five or fewer
employees.
Surprisingly,
most of the funds are raised privately from friends or on private credit
sources.5 About 75 percent of small firms seek credit, mostly from
traditional or commercial loans or from personal or business credit cards.6
But those firms that wish to grow more substantially generally must ultimately
raise funds publicly. It is just not possible to grow very large without
raising funds in the securities markets. And there one comes into contact with
the government regulation of securities and exchanges.
The
Securities and Exchange Commission Regulatory Structure
Securities
have been regulated in the United States since 1933. The Securities Act of that
year required that companies give investors "full disclosure" of all
"material facts" that investors would need to make an investment
decision, to register investor information with the SEC, which declares the
investment "effective" (but not safe or good) if they satisfy its
disclosure rules. The Exchange Act of 1934 required public companies to
disclose information about their business operations, financial activities and
management to the SEC and, in some cases, to investors.7 Over the
years, filing and information production requirements have grown more complex
and more expensive. It is virtually impossible for the average small
businessman to keep up with requirements. Indeed, the SEC itself recommends the
use of an attorney to avoid possible penalties.8
In an
effort to help small businesses without great staff support, the SEC opened a
Small Business Office in 1979 to provide assistance.9 Yet, it was
forced to deal with the existing, complex process and could only assist at the
margins. By then, the basic filing form had become very complex indeed. Basic
Form S‑1 became infamous for its difficulty, cost and density‑‑frustrating
the openness originally sought by the acts. A form SB‑1 was added to
allow transaction under $10 million by small (less than $25 million in revenues
and stock worth no more than $25 million) firms in a simpler question and
answer format. SB‑2 followed for any size transaction with specific
criteria in plain language to be followed. They helped a bit but still require
professional assistance. Other forms were equally complex. The lack of clear
guidance causes innocent error that can lead to administrative or legal
problems. 10
5 Steven Moore and John Silvia, "The ABCs of
the Capital Gains Tax," Cato Policy Analysis, October 4, 1995, pp. 29‑30.
6 "Small Business Answer Card, " Small
Business Administration, 1998, p. 1; FAQ Card 2001, p. 2.
7
"Small Business and the SEC," Securities and Exchange Commission,
2000, pp. 1‑2
8 Ibid.,
p. 2.
9
Testimony of Brian Lane, Director of Corporate Finance, before the Subcommittee
on Government Programs, House Committee on Small Business, October 14, 1999, p.
1.
'° "Small Business and the
SEC," pp. 5‑6.
In response to public and business complaints, both the SEC and
Congress have, over the years, provided some exemptions from the more onerous
requirements, although even these are properly subject to the anti‑fraud
provisions
of the law. There is an interstate exemption for transactions within a state
(Section 3(a)(11)), although it is almost impossible to meet since if even one
share is offered or resold out‑of‑state the exemption can be lost.
Private offerings are exempted under Section 4(2) but the purchaser must be a
"sophisticated investor" and no advertising or public solicitation
may be used. Significantly, even the SEC admits that the precise limits of a
nonpublic offering are "uncertain." Section 3(b) authorized the SEC
to exempt small securities offerings and this led to a Regulation A affecting
offerings of $5 million or less in a 12‑month period. These do not need
to be audited. Still, the company must file an offering statement with the SEC
for review and a statement similar to the traditional prospectus must be given
to investors.11 The review process is long‑‑often
several months, during which time conditions change‑‑and expensive
with lawyers, accountants, consultants and the rest.
Regulation D offers some other alternatives. Its Rule 505 offers an
exemption for offers and sales up to $S million in 12 months to any number of
investors‑‑but they must be "accredited" (except for 35
other persons), i.e.
sophisticated
and registered, and the instruments are "restricted, i.e. they "
cannot be resold for at least a year
without
registration. Financial statements must be made available and certified. Rule
506 is a "safe harbor" for the private offering exemption. It at
least provides some protection from arbitrary prosecution by spelling out (to
some degree) what information is needed (although the SEC will not give
absolute assurance against future prosecution).. There is also a general
accredited investor exemption (Section 4(6)), for sales for employee benefits
(Rule 701), and qualified purchasers in California (Rule 1001). 12
But the only generally useful exemption was Rule 504.
The
Reagan Small Public Company Reforms of Rule 504
Inspired
by the overwhelming victory of President Ronald Reagan in 1980 and the renewed
interest in entrepreneurship and growth this generated around the world, the
SEC adopted a major capital formation reform on April 15, 1982. Rule 504 was
specifically adopted to allow small businesses to more easily raise capital
without the red tape and cost usually associated with SEC offering rules. Small
business was recognized as the growth generator and the need to liberate it from
excessive red tape seemed manifest.
Rule 504
allowed private and public stock offerings of up to $500,000 (later raised to
$1 million) to be sold within 12 months to an unlimited number of investors
without a prospectus and without regard for the investors'
"sophistication," accreditation, or amount of knowledge, as long as
the offering was filed under state law. These so called blue sky laws
,generally required a disclosure document but with less information and fewer
costly administrative hurdles. 13 Approval was possible
within 30 days (rather than months) by most states at a modest cost. Section
504 immediately became the offering tool of choice among small public and
private stock offerings. It unquestionably, became one of the engines for the
growth of the stock market, especially, internet and technology stocks and the
prosperity that they inspired and led.
Rule 504
was further liberalized in July of 1992. All federal restrictions other than
fraud were removed and all offerings under the rule offerings were subject only
to state regulations. General solicitations and advertising were allowed and
offerings were not "restricted" for resale by non‑affiliates of
the issuer. 14 Whatever slowdown there was in 1991 quickly turned to
furious growth, especially in the small public company area that relied upon
these 504 liberalizations to raise the capital necessary for their growth and
that of the economy generally.
The
Penny Stock Reform Act of 1990
Beginning
in 1988, Congress began hearings into complaints of fraud and abuse in the
"penny" or "pink sheet" or "gray market"
organized by the private National Quotation Board. These resulted in a 1988 law
that generally defined penny stock and required additional disclosures. Later
SEC rules defined "penny" stock as a security that sold for less than
$5 per share and was not listed or authorized for quotation on a NASDAQ market
exchange. A risk disclosure document, a disclosure of bid‑offer
quotations, the compensation of the broker‑dealer and a monthly value of
stock held were required from broker‑dealers, although certain securities
were exempted.
" Ibid., pp. 10‑12.
12 Ibid.,
pp. 10‑15.
13 Final
Rule, 17 CFR 230, Revision of Rule 504, 2/26/99, p. 6
14 Ibid.,
p. 7.
Two
things were clear from the 1990 hearings and findings: Rule 504 offerings were
not implicated and only disclosure rather than changes in the fraud rules
themselves was offered as the solution. Indeed, the major study of the changes
by two professors from the University of California concluded: "While
apparently significant, these rules added little to existing SEC and NASDAQ
rules and practices designed to prevent securities fraud in the penny stock
market.15 As a matter of
fact, the basic SEC fraud and abuse rules have remained rather constant since
the original securities act. They are
sufficient to the task of fraud prosecution, as SEC enforcement actions
testify.
The
Concern With "Microcap" Fraud
No good
deed goes unpunished and deregulation of the small capital market was no exception.
While recognizing that the Rule 504 reforms generally operated effectively and
fairly, but with the large growth in these markets, the SEC, with only spotty
anecdotal evidence, began in 1997 to be concerned with exploitation of the Rule
504 exemption. In a few cases, the lack of state regulation in New York was
used by dealers resident there to avoid any regulation at all. In some cases,
securities were placed with dealers who used cold‑calling to sell
securities at ever‑increasing prices to unknowing investors. Worse, when
the inventory of shares was exhausted, the principals sometimes allowed the
artificial demand to collapse, selling short or taking paper loses to offset
gains, with investors losing their investment, in a scheme called "pump and
dump." The SEC initially believed that the fraud was limited to sales in
the secondary, i.e. resale, market. 16
The SEC
originally proposed to close the New York "loophole" and to restrict
all re‑sales for a period of one year. Objections from dealers and others,
however, led it to do the former but instead of the latter limited Rule 504 to
private offerings only‑‑which it claimed were the vast majority of
504 transactions anyway‑‑plus state regulation. 17 But this
left public offerings without the 504 flexibilities and this low‑cost
means to raise capital. On top of this, NASD, which also has regulatory
authority, ruled‑‑with SEC approval‑‑that only SEC‑reporting
companies could now have access to its exchanges, including the OTC Bulletin
Board.' g The OTC was used by many of the small public companies utilizing 504
without having to report to the SEC. At the same time, NASDAQ and the other
exchanges raised the standards for registering with each of the hierarchy of
exchanges. In addition, the SEC was considering a rule to require not only the
market‑maker to do due diligence on a stock offering but for all
additional sellers to do so too. Objections from brokers and SEC commissioner
Norman Johnson have held up this regulation but it still causes concern in unsettling
markets nonetheless. 19
The
requirements for listing were increased substantially. Small firms do not come
close to qualifying for The New York Stock Exchange so their only real choices
are NASDAQ or OTC. The requirements for their major markets are listed in Table
2. The assets required for initial listing are substantial and, for continued
listing, they are even higher. More importantly, the income requirements were
raised substantially from the old listing before the regulatory change to the
new ones that now apply. For the NASDAQ National Market, the asset requirement
was increased 50 percent. The newer SmalICap Market began at the old National
level and almost doubled the net revenue requirements. These higher
requirements (and the SEC approval processing) caused the greatest burden and
the requirements still provide a barrier to entry today.
Tablet.
Requirements for Access to Capital Market Exchanges (initial listing, pre and
post "reform")
Assets Float Value Income/Revenue
NASDAQ
National Market, old $4million $1 million $400,000 (net)
new $6 million $8 million $75 million
NASDAQ
SmallCap Market, old $4
million $1 million $400,000 (net)
new $4 million $5 million $750,000 (net)
Source:
The Nasdaq Stock Market, Inc. Listing Qualifications (undated).
15 Jonathan
H. Sive and Michael D. Ames, "How to Narrow the Small Business Equity
Capital Gap," Small Business Institute Directors' Association Meeting (San
Diego: February, 1996), p. 7.
16 Final
Rule., p. 7.
17 Ibid.,
pp. 8‑9.
18 "NASD
Requests Comments on Limiting Quotations On the OTC Bulletin Board To
Securities of Reporting Issuers, OTC Bulletin Board News Release, March 20,
1998; "NASD Announces SEC Approval of OTC Bulletin Board Eligibility Rule,
" OTC Bulletin Board News Release, January 6, 1999.
19 Judith
Burns "SEC Push to Combat Microcap Stock Fraud Hits Roadblock," Dow
Jones Business News, 9/13/99.
The SEC
Cost and Regulatory Analysis in Final Rule 504
The
Final Rule Cost‑Benefit section does state that the SEC has concluded
that its amendments to Rule 504 "will not result in significant adverse
effects on efficiency, competition or capital formation." However, as the
Committee noted preciously the SEC relied mostly on outside sources for data20
It justified the absence of data in its analysis by noting that no outside
source "had provided data on the plan we adopt today." 21 Since no
one knew what plan would be adopted (specifically, excluding public offerings),
it did not explain how anyone could have done so. The SEC simply asserted that
"those who rely upon the rule will not have significantly increased
costs," without data and, more importantly, altogether ignoring the fact
that the largest effect was to deny reliance upon the rule for all public
offerings. Even for private offerings, it admitted they will be
"affected" but did not estimate the costs.22
The only
specific cost mentioned by the SEC was an estimated $30,000 for preparing and
filing Form U‑7. GAO reported a NASDAQ estimate of the following fees for
an initial public offering of $25 million: SEC registration $9,914, NASD filing
fee $3,375, NASDAQ entry listing fees $63,725, NASDAQ annual fees $11,960 and
state filing fees $15,000; or $104,024‑‑perhaps close enough for
government work. Yet, the SEC itself recommends using lawyers and accountants,
which cost the following: accounting fees and expenses $160,000, legal fees and
expenses $200,000, and transfer agent and registrar fees $5,000; or $365,000
more. In other words, a potential expense up to $439,000 (although not all
would apply at this level in every case) was not considered‑‑and
this did not include the largest expense, the underwriting fee of $1.7 million,
to say nothing of the loss of a capital market altogether.23
The SEC
rule is most disingenuous in stating that, "Overall, the rule will
maintain the benefits that allow small companies to raise 'seed capital' with a
minimal federal compliance scheme for public offerings."24
Since the new rule eliminated public offerings from Rule 504 coverage
altogether, this is a very misleading statement. Together with the OTC
requirement to register with the SEC (much more expensive than with the states)‑‑which
the SEC had just approved) one month before this Rule‑‑it is
profoundly misleading indeed. It may rest on the meaning of
"federal," by excluding the OTC requirements. It is difficult to
believe such an artful statement by a private securities firm would not be
considered fraudulent by the SEC enforcement division.
Given
the cavalier manner in which this cost‑benefit analysis was performed, it
is not unreasonable to conclude that the SEC, in fact, ignored the NSMIA
requirements. At the least, the costs and economic effects were grossly
underestimated and the major change of eliminating public 504 capital formation
offerings was simply ignored.
The SEC
Kills the Boom
The result of these changes was
that efficient, low cost, public Rule 504 capital offerings were denied to all
companies
and 2,982 firms were thrown off the OTC Bulletin Board into the more turbulent
pink sheet market or
worse,
into bankruptcy.25 This pink sheet market is the same one that
during the penny stock scandal was reputed to
have a
fraud rate of 20 percent 26This rash action was taken even as the
SEC acknowledged that the original "scope
of the
abuse is small" even in the 504 secondary market.27 In other words, the SEC remedy was to throw the
overwhelming number of firms that were not engaging
in fraud into a less regulated market where they were more
subject to fraud. It is understandable that the private OTCBB would
desire to have its own market as free from abuse
as
possible and to wantonly cast out the good (but poorly capitalized) firms with
the bad. The supposed rationale for
the very
existence of the SEC, however, is to look at the larger public good and be
concerned with all firms, perhaps
especially
the weaker companies (but ones with future potential).
The SEC
even made matters worse. The OTC required that any firm desiring to be listed
by it had to first be a reporting firm with the SEC. But the SEC, by law, must
approve OTC actions. At the very least, the SEC‑‑on
20 House
Commerce Committee Correspondence, August 2, 2000
21 Final
Rule, p. 9
22 Ibid
23 "Small
Business Efforts to Facilitate Equity Capital Formation," Report to Chairman,
Committee on Small Business, U.S. Senate, (Washington, D.C. : General
Accounting Office, September 2000), p. 23
24 Final
Rule, p. 10.
25"Eligibility
Rule Phase‑in Complete," OTC Bulletin Board News Release, June 28,
2000.
26Sive and
Ames, p. 6.
27 Proposed
Rule 17 CFR 230, 5/21!98, p.2.
efficiency
grounds‑‑should have revised the OTC rule to allow time for the
early‑reporting firms to prepare for reporting, or limited the Form 10
requirements its staff could impose, or delayed the OTC rule until the SEC
itself would have been able to process the new application on a timely basis. The
listing requirement by a date certain and the necessity for SEC approval was
the main reason small public firms were forced off the OTC Bulletin Board
market. Many could not meet the high costs for qualifying for reporting status
even though they were solvent; but the real problem was, with the large number
of companies required to file, the SEC approval process choked from the new
paperwork and new requirements imposed by staff. So, even firms that could
comply were delayed. In the raucous chase for capital, time is essential and
many firms were driven out of business when they could not raise timely capital
because they still had not received SEC approval. This created a liquidity
crisis that pushed many into insolvency.
Figure 1
shows that the stock market boomed after the SEC adopted the original Rule 504.
Market analyst Laurence Kudlow (while making an unrelated point) places the
time of the fall of the NASDAQ high tech market as March 2000 28
Figure 2 documents the disruptive effect of the SEC Rule 504 and OTC decisions
on the small cap market. Before the SEC action, the market remained upon its
upward course. Following the April 7, 1999 effective date for the amended Rule
504, the small cap market dropped like a stone. For the one‑year plus
period of the SECOTC eligibility process; the market was remarkably unstable.
After OTC closed its eligibility process on June 28, 2000, the small cap market
dropped even more precipitously. These data are a remarkable
confirmation of the negative effects of the SEC rulemaking on small firm
capital formation.
The OTC
data are also illuminating. As Figure 3 shows, the number of positions (priced
or unpriced quotes by a specific market maker in a specific OTCBB security)
peaked in 1999 before the registration fiasco. The number of deals rather than
the total dollar amount is the more important data for small firms that place small dollar offerings. They do
not show up in the big dollar totals. As shown, the year 2000 had fewer
offerings than either 1999 or 1998. The 1999 high was not reached again until
April 2001 and the small public capital markets have still not fully recovered
today. The year 2000 dollar NASDAQ Small Cap volume was less than half what it
was the year 1999 and the 2001 figures are still well below the high.29
Why Were Capital Markets Harmed
By the SEC?
It is
clear that the SEC views itself exclusively as a fraud cop. That is why
Congress was forced to pass a law that required it also to consider other major
factors. All of SECs publications and its web site emphasize its single‑minded
role in protecting the investor. Clearly, this is a very important function.
But its powers‑even before NSMIA‑went well beyond fraud protection.
It has regulated securities and exchanges in a myriad of ways. Yet, its only
self‑perceived function other than direct regulation of fraud through
warnings and enforcement has been to provide information to protect investors
from future fraud‑‑providing "transparency" through
disclosure. But these decisions affect capital formation, efficiency and
competitiveness. The Committee correctly concluded that the SEC had been
insensitive to the costs it imposed through it disclosure and other requirements.
That is why the Committee sponsored the NSMIA requirements to also consider
efficiency, competition and capital formation. For some reason, probably
bureaucratic resistance to new ideas, the SEC has been unable to adjust to the
law. It continues to focus exclusively on fraud prevention and provides
superficial cost benefit analysis at best.
SEC's
focus upon fraud is so narrow that it leads to misunderstanding fraud itself.
The 504 rule change was no exception. The SEC Proposed Rule reported that
"initial Rule 504 sales have not necessarily been fraudulent." Still,
it was concerned that the rule's "flexibility" could lead to abuse in
subsequent (secondary market) sales. Yet, by the Final Rule, the SEC had
discovered "recent disturbing developments in the secondary markets and,
to a lesser degree, in the initial Rule 504 issuances themselves." 30
It then mentioned three
examples of the types of fraud perpetrated‑‑making offerings in
states without registration, broker cold‑calling, and pump and dump market
manipulation.
The SECs
illogic is mind‑numbing. First, the SEC itself says: "Rule 504 is
the limited offering exemption. 31 That is,
secondary sales are not 504 sales by its own definition. So, the remedy to the
"major degree" problem should not be to Rule 504 at all but to
secondary market rules, which the SEC declined to modify in the
28Lawrence
Kudlow, "Supercharged Signals," The Washington Times, June 17,
2001, p. 299NASDAQ Market Data, nasdaq.com
30Final
Rule, p. 3.
31Ibid.,
p. 2
final rule 32
Second, as far as the newly‑discovered allegation of a "lesser
degree" problem in initial offerings, it is unlikely they exist at all,
even under SEC's narrow view. The two cases cited by the SEC in the Final Rule
do not, in fact, make the case. The Millennium Software case involved a private
offering, not a public offering that was eliminated by the SEC rule‑the
case is about fraud, pure and simple and not about any Rule 504 provisions. 33
The Spacedev/Benson case involved false and misleading statements in press
releases, a newsletter and the Internet-again, nothing to do with Rule 504
exemptions per se.34
Third,
the problem that some states did not have any regulations was solved by
requiring them to have them‑but, again, this had nothing to do with Rule
504 itself but only closed a state loophole. While state rules varied widely,
most had reasonable disclosure. Fourth, The cold‑calling and pump‑and‑dump
examples were the same ones used to justify the penny stock regulations; but we
must concur with the University of California professors that the basic fraud
rules were sufficient and did not require change to solve these problems.
Enforcement, not rules changes, is the reasonable remedy. Finally, the SEC
solution was to deny use of 504 for all public offerings. What does this remedy
have to do with the purported problem? In sum, the SEC attacked a general fraud
problem for which it has had regulatory authority for generations by
eliminating an investment method that had benefited small public companies and
the economy generally without considering those effects at all in the Final
Rule!
It is
this SEC culture of myopic focus upon fraud alone that led to the NSMIA reforms
adopted by this Committee. It is hard to fathom that the Final Rule change for
Rule 504 was published TWO DAYS after the chairman of the predecessor committee
reminded the SEC that it should consider the NSMIA changes in any rules it
adopted, and that oversight hearings would be held "to ensure that final
rules are consistent" with it 35 It is essential for the sake
of logic and economic rationality that the SEC be required to take a broader
view of what it does in a rulemaking process that so greatly affects how
markets perform. It also happens to be the law.
Reforming
the SEC: What Needs To Be Done
There is
no question that many good companies were harmed by the SEC rulemaking and
implementation and by the related OTCBB requirements. Yet, there is still broad
public support for access to capital for small public companies. Small public
companies are the future giants that produce new jobs and wealth. There is a
serious question whether giants like Microsoft or Home Depot, both of which
started as private and then moved to small public company status, could have
sold their second or third products or opened their second stores without
access to the OTC Bulletin Board Small Cap exchange. Under today's
requirements, they would have not met the minimal levels and could have failed,
with all of the loss of wealth, service and jobs that would have entailed. Some
future producer of wealth and jobs will be deterred by these higher
requirements.36
The
whole idea of chasing the small public companies off the OTC exchange for not
meeting arbitrary filing requirements must be questioned. The SEC itself
recognized that only a few bad apples were causing the fraud. Yet, 3,000 firms
were destroyed and many more harmed in the attempt to get a few. The pink sheet
market is just too difficult for any but the most sophisticated to utilize.
Anyone truly concerned about fraud would not force a single firm into the gray
market, much less three thousand. The small public companies that previously
had access to Rule 504 need some relief. The answer is to return to the Reagan
reforms in a manner that will also minimize fraud.
This is
what needs to be done:
1) Make the SEC Obey the
Law: Consider Efficiency, Competitiveness and Capital Formation. This
committee is to be congratulated for creating a well‑rounded agenda for
the SEC with the 1996 NSMIA reforms. It is clear from the SEC response of May
24, 2000 to the predecessor committee and its actions in amending Rule 504 that
it either does not or cannot understand its new mission under the law. The 1996
act is not even mentioned as a legal authority for the SEC divisions on its web
site. Congress must make the SEC follow the law. The future health of essential
capital markets demands it.
32 Ibid.,
p. 6.
33 SEC v
Millennium Software Solutions and Mark Shkolir 97 civ. 9019 S.D.N.Y.
34SEC
Administrative Hearings Against Spacedev, Inc. and James W. Benson, File No. 3‑9668,
settlement and cease and desist order, August 6, 1998.
35House
Committee on Commerce Oversight Plan, February 17, 1999.
36 Barry
Henderson, "A microcap fund thrives by focusing on companies with strong
managers," Barron's, 4/3/00, p. F8.
2) Make the SEC Recognize that Disclosure
Has Costs. At some point, paper disclosure requirements have rapidly
demising returns. Disclosure, in any event, does not equal fraud reduction.
Fraud is a long‑established legal norm at the SEC and can be fully
prosecuted under present law. Using examples of pump and dump and cold calling
to require burdensome disclosure requirements is not a logical relation of
means to ends. All the disclosure requirements in the world will not stop
determined crooks. These acts are already forbidden and predators will not be
stopped by a few more barriers. As far as can be ascertained, there were no
cases of fraud directly related to the Rule 504 exclusions from SEC
requirements, in any event. State regulation and general SEC fraud protection
seemed to be sufficient and, in fact, were working to create enormous wealth
before the SEC eliminated them and disrupted the market.
3) Apply NSMIA to SEC
Approvals of NASDAQ and OTC Regulatory Approvals. The facts of the 504
changes reported here make it clear that SEC approval of private market
regulations is as important as SEC rules themselves. The new NASDAQ standards
for access to the various exchanges were set arbitrarily, and high. The OTC process
eliminated 3,000 firms, one or more of which might have survived to fuel a
future recovery and create new jobs. Congress should review these requirements
and require the SEC to consider the NSMIA criteria in approving private
exchange rules too.
4) Give Stockholders More Control of Fraud.
The real way to control pump and dump fraud is to require that existing
stockholders approve issuance of stock, for they have the necessary interest
not to dilute its value. The worst fraud occurs when an owner and small board
of directors dilutes the stock while protecting themselves or even gaining in
the transaction. The solution is to put stockholders in charge, not remote
bureaucrats. Any board or chief executive decision that would have the affect
of diluting outstanding stock by 20 percent or more, or equaled 10 percent of a
public float, should require stockholder notice and approval. Stockholders
should be in control of their firms in any event.
5) Create a New Rule 504 for Public
Offerings for Small Business and Raise Transaction Level to $5 Million.
Since all small businesses that have survived the SEC transition and now
report, all existing small caps already have the higher standards requested by
the regulators. All that must be accomplished now to restore the Reagan reforms
is to allow small public companies to raise funds within 12 months from an
unlimited number of investors, without a prospectus, and without regard to the
investors' sophistication (or, at a minimum, at least substantially expand the
number of accredited investors). Small public companies need the flexibilities
and lower costs of 504 exclusions from excessive reporting‑‑and
there are no examples raised by the SEC of abuses that relate directly to Rule
504 initial offerings. The amount of allowable transactions, however, should be
raised to $5 million in any one year for all 504 firms, reflecting this good
experience and the possibility to increase capital formation enough to restore
the earlier prosperity.
BY: Dr. Donald J. Devine, Grewcock Professor at Bellevue University, a
senior scholar and vice chairman at the
American Conservative Union, adjunct scholar at The Heritage
Foundation, and columnist at The Washington
Times, is the former director of the U. S. Office of Personnel Management
and former professor of government
and politics at the University of Maryland. In accordance with
committee procedures, he acknowledges that he
has not been a recipient of federal grants or contracts
in the past two years. He acknowledges the assistance of
Stephen Thayer, Meredith Gray and, especially, Brent Stoddard.


